Unleash Your Inner Soulful Entrepreneur: Transform Your Passion for Yoga into a Thriving Business

Entrepreneurship. Sales. Marketing. Reels. 

Do these terms make a shiver run down your spine? Do you see them as necessary evils in your journey to share the healing power of yoga with the world?

Take a deep, calming breath, because you're not alone!

As a former business analyst and a Dragon's Den winner, I've navigated these turbulent waters and emerged victorious, running a successful, heartfelt business that has brought the joys of yoga to countless lives.

Now, it's your turn. It's time to banish fear and embrace empowerment with our upcoming 50-hour live, interactive online training course: the Soulful Entrepreneur. This transformative programme aims to equip you with the skills, knowledge, and confidence to create the yoga business you've always dreamt of.


Your Path to Becoming a Yoga Household Name

In the Soulful Entrepreneur course, we'll delve deep into the fundamentals of money, mindset, business, and entrepreneurship, all tailored specifically for yoga teachers like you. We'll explore how to approach your tribe consciously, soulfully, and with a positive attitude. Working closely with me and my team of accomplished Senior YogaBellies Teachers, this programme will guide you, no matter where you are in your yoga teaching journey. From complete newbies to multiple studio owners, the Soulful Entrepreneur provides invaluable insight into owning and growing a yoga business. 

This is NOT a turn-key training course. In fact, it's a bespoke yoga business mentoring programme, customized for every soulpreneur that joins us and we work with you to make sure that you leave with a tangible, executable yoga business plan.

The Transformative Journey

By the end of this interactive online programme, you will:

  • Identify your tribe, create your soulful brand, and project an authentic public image.
  • Understand the nuts and bolts of running a yoga business, from class structure to bookings and pricing.
  • Maximize your existing offerings, and explore new avenues for growth.
  • Break free from a scarcity mindset, confidently pricing and promoting your offerings.
  • Develop your 'Signature Offer' and create a bespoke range of classes, services, or products around it.
  • Craft a personalised Yoga Business Plan, guiding you in growing a profitable, soulful business.


Start Any Time, At Your Own Pace

The Soulful Entrepreneur is a 50-hour Yoga Teacher Training (YTT) programme where you'll learn everything I know about creating an international yoga business and brand. It's REAL Yoga Business training - from someone who has actually done it.

Whether you're taking your first steps into the world of yoga entrepreneurship, or are an established yoga teacher in need of a refresher, the Soulful Entrepreneur is designed just for you!

This is more than just a training course. It's a journey of self-discovery and empowerment, a journey that will transform you into a Soulful Entrepreneur. So, are you ready to dive in?

Here's what you'll get when you join the Soulful Entrepreneur Programme:


1. 50-Hour Live, Interactive Online Training with Cheryl (£5,000 Value)

  • Benefit: Gain in-depth knowledge on running a successful yoga business from an industry leader, all in an interactive, supportive online setting.


2. Tailored Business Coaching (£2,000 Value)

  • Benefit: Receive personalised coaching to help you clarify your vision, overcome challenges, and take strategic action towards your business goals.


3. Access to My Business Tools Rolodex (£1,500 Value)

  • Benefit: Save time and energy with my favourite productivity apps, tools, and project management systems.


4. Complete Yoga Business Plan Template (£500 Value)

  • Benefit: Get a fluff-free, actionable roadmap to guide you in creating and growing a profitable yoga business.


5. Authentic Branding Workshop (£500 Value)

  • Benefit: Discover how to create a soulful brand identity that authentically communicates your message to your ideal clients.


6. Lead Magnet Creation Guide (£300 Value)

  • Benefit: Learn how to create enticing Lead Magnets to grow your email list and attract more potential clients.


7. Pricing and Promotion Strategies (£300 Value)

  • Benefit: Break the scarcity mindset and confidently price and promote your offerings, ensuring you are paid what you're worth.


8. Social Media Best Practices (£300 Value)

  • Benefit: Learn how to present yourself effectively on social media, building an authentic and knowledgeable online presence.


9. Signature Offer Development (£500 Value)

  • Benefit: Learn how to create your unique 'Signature Offer' and a bespoke range of classes, services, or products around it.


10. Tribe Identification and Nurturing (£500 Value)

  • Benefit: Identify your ideal customer base ('your tribe'), uncover their needs and desires, and learn how to nurture meaningful relationships with them.


11. Weekly Live Q&A Sessions (£2,000 Value)

  • Benefit: Have your burning questions answered in real time and gain insights from other yogi entrepreneurs' queries and experiences.

Total Value: £13,400

Your Investment: £597 (or 3 payments of £299)

This programme is truly a comprehensive toolkit for any yoga teacher looking to transform their passion into a thriving, soulful business. With £13,400 worth of value packed into this course, it's an investment that's bound to pay off!

The skills, strategies, and insights you gain from the Soulful Entrepreneur Programme will not only empower you to run your business more effectively and profitably, but also to do so with heart, authenticity, and grace. You'll truly embody the Soulful Entrepreneur!


Meet Cheryl MacDonald, founder of YogaBellies and the powerhouse behind the Soulful Entrepreneur Programme.


Hello beautiful souls! I'm Cheryl MacDonald - passionate yogi, mother, business maven, and founder of the globally recognised YogaBellies. More than that, I'm a woman who is deeply committed to creating a transformative shift in the way we approach the business of yoga.

My journey began in the corporate world, working as a Business Analyst. While the corporate hustle and bustle kept me busy, my heart always found its way back to the yoga mat. At first, it was a means to balance the demands of my high-pressure job; later, it became an essential part of my life and identity. Even as I climbed the corporate ladder, I was simultaneously teaching yoga in the evenings for free, simply for the love of it. The thought of transforming my passion for yoga into a viable career seemed like a far-off dream.

After my son was born, the calling became too powerful to ignore. I knew I had to make a change. So, I stepped out of the familiar confines of my corporate job and embraced my entrepreneurial spirit, leading me to establish YogaBellies.

I won't pretend it was easy; there were plenty of trials, tribulations, and self-doubt along the way. However, my determination to create a community-focused business that empowers women to have sustainable careers as yoga teachers propelled me forward.

Over the years, I've amassed not only a wealth of business expertise but also numerous accolades and awards. These include the LuxLife Most Inspirational Women's Yoga Teacher 2021, The Great British Entrepreneur Award 2019, and the Scottish Edge Award for Enterprise 2013, among others. I've also had the privilege of being featured in renowned media outlets such as The Huffington Post, ITV's This Morning, and even secured a winning spot on BBC Dragon's Den.

My yoga journey has led me to teach renowned celebrities like Kimberley Walsh, Fearne Cotton, and Catherine Tyldsley. However, the true reward has been witnessing the transformative impact of yoga on countless lives and sharing my business insights with hundreds of YogaBellies teachers.

Now, I'm taking a step further with the Soulful Entrepreneur Programme. My vision is to empower YOU, whether you're a new yoga teacher or an established one, to grow a successful, soulful business. I'm thrilled to share my experience, wisdom, and the business systems that turned YogaBellies into a global phenomenon.

Are you ready to embrace your entrepreneurial spirit, create an authentic, thriving yoga business, and make a lasting impact on your community? If yes, join me on this exciting journey with the Soulful Entrepreneur Programme. Together, let's change the narrative of the yoga business world!


What Students Have Said About Training with Cheryl

5 star rating

Helpful and reflective

Rebecca Rawcliffe

Great module for helping me reflect on what I want from my business and the future.

Great module for helping me reflect on what I want from my business and the future.

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5 star rating

Step by step guide

Victoria Morton

I found this module very helpful, especially because I am new to the business side of things.

I found this module very helpful, especially because I am new to the business side of things.

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5 star rating

Soulful Entrepreneur review

Sharon Osu

A wonderful module to end the 300hour Empower course. Lots of structured hints to take your business to the next level - whether you are new to teaching or...

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A wonderful module to end the 300hour Empower course. Lots of structured hints to take your business to the next level - whether you are new to teaching or a veteran Looking to update your skills. I especially found Cheryls Rolodex and the business funnel to be most helpful. It’s basically a how to guide of the things to do and not to do and the mistakes that Cheryl has made along the way. I felt that it was quite a heavy course - lots of info, in a good way though. Will be a fantastic business resource for years to come and something I can dip into from time to time when i need inspiration or a different way to do something. I didn’t know how much I didn’t know before I did this course. Really excellent course!

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5 star rating

Brilliant Module

Carol MacPhee

So much fantastic information in this module enabling students to not only learn all things yoga but how to set up a successful business along with this.

So much fantastic information in this module enabling students to not only learn all things yoga but how to set up a successful business along with this.

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5 star rating

In depth detail and sharing of a power of knowledge and e...

ashley mackay

This was a fantastic module; Cheryl shared her wins and fails personally to ensure that you have a complete handbook on how to do it right! so much more than...

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This was a fantastic module; Cheryl shared her wins and fails personally to ensure that you have a complete handbook on how to do it right! so much more than i expected shared to help me set up my business with a lot of tools and tips and techniques on how to get it right first time! brilliant course!

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5 star rating

Brilliant for entrepreneurs everywhere!

Abigail Sherlock

This is a fascinating course. The content gives great insight into setting up and creating your niche yoga business. The course teaches you all the pitfalls ...

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This is a fascinating course. The content gives great insight into setting up and creating your niche yoga business. The course teaches you all the pitfalls to avoid and all the valuable marketing and brand-building considerations too. A one-stop shop for everything you think you need and more!

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5 star rating

Business Mind

Samantha Hainey

I have found this module useful in clarifying what I want my business to be. How to use my inner beliefs to focus on my main interests and be true to what I ...

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I have found this module useful in clarifying what I want my business to be. How to use my inner beliefs to focus on my main interests and be true to what I want my business to achieve. I thought I wanted something else but looking at this in a deeper way, has allowed me to see where my heart lies. I think now that I have made these decisions. My business is so much easier to promote because I believe passionately about women, yoga and pregnancy. I still have alot to learn on the business side but all the information here is a comfort because I can refer back, when I need things at different stages of my business. There is always ways to improve, so step by step I can growth with the knowledge I am gaining.

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5 star rating

Soulful Entrepreneur

Kathryn Trillow

In our final module, I feel that I have had my steepest learning curve of all of the modules. I have had to learn quickly about marketing, creating a brand, ...

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In our final module, I feel that I have had my steepest learning curve of all of the modules. I have had to learn quickly about marketing, creating a brand, business plans and figuring out my reason why and the type of client I would be able to support. I feel that I will continue to work on this aspect of my professional development as I want to make my business as successful as I can . I have also found the opportunity to speak with SYT and other students on the course invaluable to learn what they are doing and how they are setting up/making their businesses grow!

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5 star rating

Soulful Entrepreneur

Elena Borello

This module was very interesting and indepth, but also very challenging. I think I could have benefited from short regular sessions to discuss the business t...

Read More

This module was very interesting and indepth, but also very challenging. I think I could have benefited from short regular sessions to discuss the business topics and progress through the different points maybe all together or in small groups. It was quite overwhelming. I will continue to work on this module and use all the fantastic tips.

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5 star rating

soulful entrepreneur

Amy Brunt

This was probably the hardest part of the course for me. there has been so much to learn on the business side and I still need to review and put into practic...

Read More

This was probably the hardest part of the course for me. there has been so much to learn on the business side and I still need to review and put into practice my business skills in order to take my yoga business forward. it is reassuring to have the materials to hand for the future as I will need to refer back to them. I am nervous about embarking on the tech side of the business as it is all new to me, but hope the materials and what I have learnt to date will guide me. If there was ever the opportunity to have a 20 min (for example) one to one chat with Cheryl offered as part of the course, it could be useful as questions often go out of my head during live group calls.

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What's Covered?

Check Out The Complete Programme Contents

    1. Welcome You Gorgeous Soulful Entrepreneur! 💗🙏🏽🌟

      FREE PREVIEW

    2. How It Works and Where To Find Things

    3. Using the YogaBellies App To Access Your Courses and Classes

    4. Soulful Entrepreneur Workbook 1

    5. Soulful Entrepreneur Workbook 2

    6. Your LIVE Soulful Entrepreneur Sessions Link

    1. Key Learnings

    2. You and Your Tribe

    3. Who Are You and What Do You Offer?

    4. Finding Your Tribe: Your Client, Your Brand

    1. Authentic Selling and Branding

    2. Creating Your Yoga Brand: Consistency Counts

    3. Offerings and Selling as a Yoga Teacher

    4. Authenticity + Transparency Are the Key to a Beautiful Brand

    1. Your Yoga Business Funnel

    2. Creating Your Yoga Business Funnel: Cha Ching! Automated Offers Sending You Cash In Your Sleep

    3. Creating a Lead Magnet 📚

    4. 21 Easy Freebies That Your Tribe Will Love 🥰

    1. Why Your Yoga Business Needs a Plan

    2. Your Soulful Entrepreneur Business Plan

    3. What Now? Putting Those Yoga Wheels Into Motion!

    4. Soulful Entrepreneur Programme Recap with Cheryl

    5. Cheryl's Business Roladex 🌟💗

    6. EMPOWER Course Closing Recap with Cheryl

    7. GRADUATION CEREMONY

    8. BONUS: Live Yoga Class Practice with TARA

    1. YogaBellies EXCLUSIVE: Intagram Master Class with Gabi Metz

About Soulful Entrepreneur

  • 39 lessons

How Is SOULFUL ENTREPRENEUR™ Training Delivered?


Drawing on my own experiences, both good and bad, with online training, I've designed the SOULFUL ENTREPRENEUR™ programme to provide the depth, interactivity, and resources of an in-person course while offering the convenience, accessibility, and longevity that online training allows. So let's take a look at how we make it happen.

Live and Interactive Sessions

The heartbeat of SOULFUL ENTREPRENEUR™ is our live, online business training sessions and weekly live mentoring sessions with me, Cheryl, and our esteemed Senior YogaBellies Teachers. Each week, we delve into different aspects of yoga business, engaging in dynamic discussions and activities to reinforce your learning. We also provide accompanying workbooks and business plans for you to prepare ahead of each session.

Don't worry if you can't make a live session - all our sessions are recorded and uploaded to our online portal for you to access and review in your own time. And, of course, if you prefer, you can study at your own pace, working through the recorded sessions whenever suits you.

Handbooks and Resources

Throughout your journey with us, you'll have access to two comprehensive yoga business handbooks/workbooks, a yoga business plan template, and my complete business Rolodex. We've put together an extensive suite of resources that will give you the tools and insights to elevate your yoga business.

Online Learning

The beauty of SOULFUL ENTREPRENEUR™ is that you can start at any time. With our library of pre-recorded live sessions, lecture videos, and breakdown videos, you can immerse yourself in learning whenever and wherever you want. You also get access to downloadable handbooks, yoga business "Cheat Sheets", slideshows, audio learning materials, and more. We run our live online programmes twice a year, and once you're signed up, you're welcome to join these sessions at any point.

Assessment

If you're aiming for the 50-Hour Yoga Alliance Accredited qualification, you'll need to submit your business plan and complete an online comprehension quiz to gain your certification. Upon successful completion, you'll receive a downloadable certificate from YogaBellies. Not only does this attest to your accomplishment, but it also counts as credits towards the 300-Hour EMPOWER YTT if completed within three years.

The SOULFUL ENTREPRENEUR™ programme is all about providing a flexible, interactive, and resource-rich learning experience that fits into your lifestyle while empowering you to turn your yoga passion into a thriving business. Join us, and let's build your yoga business together!


Ever wished you could have all your yoga classes, recordings, handbooks, cheat sheets, and live lessons in one place, accessible at the click of a button?

Well, we've made it happen! We're thrilled to introduce our custom YogaBellies app, designed just for you.

 We understand that our teachers are Busy: whether that's with careers or kids or one million other responsibilities and that this could be one of the things holding you back from making the commitment to your teacher training journey. Our new YogaBellies App means that you can say goodbye to rummaging through emails or juggling different platforms. With our app, you can access everything you need for your YogaBellies Teacher Training Course, whenever and wherever you want, right from your phone or any device. It's perfect for busy women and mums like you!

It has lots of custom features to make your life easier. You can submit your assignments directly from the app and complete your exams on the go. No need to switch between apps or devices. Plus, you can stream both live and recorded sessions and classes to your TV. Imagine that - your living room turned into your own personal yoga studio and teacher training classroom!

Staying in the loop is super easy with our app. You'll get all the important announcements, so you never miss out on anything. And the cherry on top? You can chat with Cheryl, and the senior YogaBellies teachers, as well as your fellow classmates, in the app community. We're here to support you every step of the way.

Why does this make EMPOWER stand out from other teacher training? It's simple - we've tailored every aspect of our training to suit your lifestyle. We understand how hectic life can be, especially when juggling multiple roles. That's why we've created an all-in-one platform that's efficient, easy to use, and flexible to your needs.

Our YogaBellies app makes learning and connecting effortless, so you can focus on what truly matters - your journey to becoming a wonderful YogaBellies teacher.

So, are you ready to make the most of your YogaBellies journey with our custom app? We can't wait for you to try it out!


The Soulful Entrepreneur Programme

Your Key to the Empower 300 Hour Complete Women's Yoga Teacher Training and Women's Empowerment Programme


As part of my mission to provide the most holistic and comprehensive women’s yoga teacher training programme, I've brought together an array of powerful, transformational 50-hour modules in the Empower 300 Hour Complete Women's Yoga Teacher Training and Women's Empowerment Programme.

Soulful Entrepreneur is one of these courses. It stands as a unique pillar that is instrumental in shaping the professional journey of our yoga teachers.

Why? Because it addresses the business facet of your yoga teaching career, a critical area that is often overlooked in conventional yoga teacher training programmes.

The Soulful Entrepreneur Course is designed to integrate seamlessly with the other courses in the Empower 300 Hour programme. While our other modules focus on your technical yoga mastery, physical prowess, and spiritual depth, the Soulful Entrepreneur aims to equip you with the business acumen needed to make a successful career out of your passion.

Ready to Begin Your YogaBellies Journey?

Let's Chat!


Are you feeling inspired and excited to embark on your own transformative journey as a pregnancy yoga teacher? 


We know it's a big decision, and we're here to help you make the best choice for your future. To make sure you're on the right path, we're offering a FREE Yoga Teacher Roadmap Call with our expert founder. During this call, you'll have the chance to:

  • Discuss your goals and aspirations as a future yoga teacher
  • Get personalised advice on your unique journey
  • Gain valuable insights into the YogaBellies Sadhana approach
  • Have all your burning questions answered
  • Discover the steps you need to take to achieve your yoga teacher dreams


We understand that everyone's path is different, and we're committed to guiding you through every step of the way, ensuring your transition into the world of yoga teaching is as smooth and fulfilling as possible.

Don't miss out on this incredible opportunity to connect with a knowledgeable, empathetic, and experienced pregnancy yoga expert. Book your free Yoga Teacher Roadmap Call today, and let's start shaping your future together!

(Remember, this call is completely free and comes with no strings attached. It's simply our way of helping you determine if YogaBellies is the right fit for you and your unique journey. So go on, take that first step towards fulfilling your dreams, and let's have a chat!) 
BOOK YOUR YOGA TEACHER ROADMAP CALL HERE

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